Fuji Rock and Family Mart’s original brand, Convenience Wear, featuring fashion designer Hiromichi Ochiai team up again this summer for collaboration!

Items perfect for the festival and in the city featuring the Fuji Rock ’24 logo colors go on sale at all 16,300 Family Marts across the country starting Tuesday July 9th!

And don’t forget to check out the pop-up store at Fuji Rock Festival that will feature the collab items as well as other fashion items.

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  FUJI ROCK ’24 LINE SOCKS

  Limited edition design featuring the logo colours of Fuji Rock ’24. Excellent cushioning with pile soles and anti-bacterial and deodorant treatment.

  Colors：Fuji Rock ’24 White / Fuji Rock ’24 Black
  Sizes：22-25cm｜25-28cm
  Price：¥600(tax incl.)

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  FUJI ROCK ’24 IMABARI TOWEL HANDKERCHIEF

  Towel handkerchief made to Imabari’s unique highly absorbent specifications and a limited edition design featuring the logo colors of Fuji Rock ’24.

  Colors：Fuji Rock ’24 White
  Price：¥700(tax incl.)

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  FUJI ROCK ’24 IMABARI SCARF TOWEL

  This muffler-sized towel with Imabari’s unique highly absorbent specifications features the logo colours of Fuji Rock ’24 and can be hung from the neck, useful for use at festivals.

  Colors：Fuji Rock ’24 White
  Sizes：19cm×110cm
  Price：¥1,500(tax incl.)